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How to Market Books - Sell Self-Published Books with Confidence

As a self-published author, there are many ways to market your book without spending a lot of money. Here are a few tips to help you boost book sales and find readers:

List your book online.
Of course, I have to say it. Consider posting your self-published book on my website, It's cost-effective, and you receive your own website page and bookmarks for marketing purposes at no additional cost. Plus, jexbo caters to self-published authors just like you.

Create a website.
To build buzz, create a simple, low-cost website using a service like or Or, find a Web developer to design a website for you that focuses on the unique qualities of your self-published book. To research potential designers, check your local phone book, the Better Business Bureau,, or various freelance sites like

Talk to your local bookstore owner.
Stop by your local bookstore, and ask if you can sell your self-published book there. Also request a book-signing. Then, promote your upcoming event with flyers and a press release. Let local news media know why your book is unique and how people can benefit from reading it. You just might get some free press coverage!

Take advantage of grassroots efforts.
Post flyers on your community bulletin board, leave bookmarks at your library, grocery store, university, and other popular places. Be creative, and think of ways you can reach out to local organizations and businesses.

Have books handy.
When you are traveling, running errands, attending events, and taking care of day-to-day activities, always have copies of your book with you. You never know whom you will meet. Perhaps, someone will want to share your books with others, write a review about it or share it with a book club.

Talk about your book.
Whenever possible, tell people about your book and spread the word. Join reading groups that are interested in the type of book you’ve written and suggest your book for a discussion.

It takes a lot of time and effort to sell self-published books. But if you conduct the appropriate research, find the right people to help you and take action, you can boost sales without spending a lot of money on marketing.

Have questions about your self-published book? Please comment below or visit and get your free newsletter packed with valuable information!